The return of events to the hotel industry has seen great expert insights shared during the programmes. Here are the three key learnings that we're seeing come out of these events.

Adding personalised messaging to your hotel website is a great way to prepare for reopening. Learn how you can build guest confidence by adding the right messages for your guests.

Building a strong email database is a key part in continuing to build this guest relationship even after they have left the website. To help you increase your email capture success we analysed weeks of Email Capture data so that we can share our 5 key learnings to grow your email database.

Watch now: We took a look at how bookings for city vs. country hotels in the UK market have been affected by COVID-19 how these hotels can still appeal to travellers.

The Coronavirus is causing uncertainty in the travel industry. We put together our top four points to consider during the current crisis.