First impressions matter—especially when you compete with hundreds of hotels. Your website's visuals can go a long way in helping you impress. Check out the top ways to make every pixel count, evoke emotions and drive conversion.

Generative AI transforms hospitality by enhancing guest experiences, streamlining operations and boosting bookings. Embrace AI to exceed guest expectations and elevate performance.

Google announces more changes set to impact the way hoteliers carry out their business online. Find out how hotels will need to handle privacy concerns for traffic within EEA.

Personalising the digital guest experience can elevate guest satisfaction and boost revenue. Here are 6 top strategies for crafting a stellar personalised digital guest experience.

Optimize your hotel’s website with SEO best practices to enhance visibility and connect swiftly with potential guests eager to book. Focus on quality experiences and ethical SEO strategies.

Hotels face fierce competition in the digital age. Learn how adopting eCommerce trends like chatbots, AR/VR tours, and diverse payments can elevate direct bookings.

With a plethora of website builders and templates, hoteliers can craft gorgeous and functional hotel websites with little to no experience. Learn what features you need to ensure your template has.

Building a hotel website used to be a complex, expensive and lengthy process. This eBook covers all you need to build and launch your own accessible, highly converting and mobile-friendly website.

Even hotels with a high percentage of direct bookings are defending their hard-earned guests from OTA efforts. We look at how Montboulard refined their story and got a scalable website that can stand the test of time.

Mobile devices account for almost 60% of web traffic globally, so hotels need to prioritize a mobile-friendly design when it comes to their web presence. If you were looking for an incentive to prioritize your mobile presence, here it is.

Direct booking benefits are a great incentive for your guests to book direct. Learn how to pick the right ones for your hotel.

More guests are making bookings online, and their purchasing power can make a real difference to your hotel’s bottom line. Here are our 5 creative, free and reliable ways to bring the right people to your website.

Finca Malvasia needed a full revamp of their website. With Hotelchamp eCommerce, they now have a "good quality, good looking site that was SEO compatible”.

eCommerce offers a large revenue opportunity for hotels, but users have increased expectations when it comes to their online visits. See the biggest trends that will impact the future of hotel eCommerce.

In 2023, Google will be sunsetting Universal Analytics and switching to GA4. Find out how you can get your hotel ready for this big change to Google Analytics and your website tracking.

In this case study, learn how The Langham, Chicago used Hotelchamp’s audience persona targeting and inline messaging to increase additional revenue from upsells and add-ons.

Your website must be performing at its best because it is the first touchpoint interested guests see, but it's not your whole online presence. To move closer to your ultimate goal—turning online browsers into active customers—you need to improve your eCommerce setup.

New technologies and platforms are emerging. It's crucial to keep up and know where your guests are to ensure the right audience sees your hotel. Here are 7 hotel marketing trends for 2022 to help you concentrate your efforts.

The return of events to the hotel industry has seen great expert insights shared during the programmes. Here are the three key learnings that we're seeing come out of these events.

Hotelchamp announces today that hoteliers can enter into the draw to win a brand new, conversion optimised website built for their hotel, including free access to Hotelchamp eCommerce for 1 year.

Hotelchamp has launched an online store feature that allows hoteliers to generate instant revenue by easily selling vouchers, experiences or merchandise on a highly converting storefront.

Despite your best intentions, you could be making mistakes on your hotel’s website that may cause you to lose potential bookings. Find out how to avoid these mistakes.

Cross Hotels & Resorts launches their new website, built with Hotelchamp eCommerce—"the game-changer for hoteliers".

Cross Hotels & Resorts wanted to create a new website that they could easily design, build and control. Hotelchamp eCommerce empowered them to do that.

No-code website builders allow any type of creator to build modern apps and websites visually. Find out more about why no-code website design is the future.

A hotel website is the strongest first impression to potential guests. Get ahead of the trends for 2022 and ensure that your online presence will make a lasting impression.

Your conversion rate is key for managing metasearch spend. In this ebook, you'll learn how to optimise your website for converting metasearch traffic.

Get all the tips and tricks for a successful reopening for your hotel. Download this ebook now.

Digitalisation has grown at a rapid speed across all industries, especially travel. A hotel website is now essential to reach and get closer to your guests.

Looking ahead to 2022, it will still be a year of ups and downs. Get ahead with our 12 trends for 2022—find out what these mean for hoteliers, plus insights from our team.

Take the guesswork out of building a new website. This checklist will help you to create and launch a new hotel website successfully.

In 3 months, we helped generate over €30K of direct revenue for Royal Crescent Hotel. In this case study, learn about the strategy behind this success.

Millennials and Gen Z make up the ‘Next-Gen’ demographic. Learn how to attract this group who are vital in the travel industry’s post-pandemic rebound.

Only 10% of visitors give consent if you ask them to tick all 3 of the most common cookie boxes. Find out how to increase that number to a huge 95% with our cookie banner solution.

Have you ever thought about how your mobile website is perceived by guests? Here are 5 tips to increase your mobile bookings and how to optimise your mobile platform.

Search Engine Optimisation, or SEO, isn't going anywhere. Learn the fundamentals and key tips to get your hotel's website set up with an SEO strategy.

Find out the proven tactics and strategies that can boost your hotel website traffic, with little to no budget, and in little to no time.

When creating a new website, one of the first decisions will be between a single or multi-page site. Here's what you need to know to make the best choice.

Blogging is more effective at increasing web traffic than social media & SEO. Shockingly, many hotels don't blog. Learn why and how to blog for your hotel.

A professional, modern, mobile-first website is an absolute must-have for generating direct bookings. We've compiled a checklist of the most important parts of a highly converting website.

Many hotels fail to tailor their websites to the season, but every season is different. Here are 5 tips for optimising your website to get the most out of this summer.

Thinking of placing a price comparison on your hotel website? We look at the unexpected dos and don’ts of the price comparison.

Help your guests reconnect with their loved ones with a well-crafted Mother’s Day campaign. Learn how to easily set up last-minute messaging on your website.

Conversational copywriting is communicating with your visitors authentically. Learn how to use this to appeal to your potential guests and increase your hotel's direct bookings.

Learn how to address guest uncertainty and implement strategies to bring in direct revenue.

Watch now: Hotels are using informative COVID-19 messaging on their websites to keep guests up to date. They are keen to reassure anxious guests and communicate essential information. But are website visitors seeking this information, and is it important to your potential guests?