Trends and Insights

Building guest confidence with personalised messaging

Adding personalised messaging to your hotel website is a great way to prepare for reopening. Learn how you can build guest confidence by adding the right messages for your guests.
Industry

6 keys to building a high-performing hotel website

When talking about how a hotel website should be built, the discussions usually go over the same features and attributes. In this blog, you'll go deeper and learn about the 6 keys you need to create a high performing hotel website that gets your hotel more direct bookings.
Trends and Insights

91% direct revenue increase for hotels over Black Friday weekend

Black Friday has become a key part of the hotel industry’s promotional calendar and this year was no exception. The 2020 Black Friday weekend helped hoteliers to boost bookings, kicking-off the festive season with a 91% average increase in direct revenue.
Trends and Insights

How to reduce costs while increasing incremental revenue for your hotel

With revenue decimated by the pandemic, many hotels are searching for ways to reduce their costs, without reducing incremental revenue. In this blog, we explore how to increase your additional revenue. Plus, you’ll learn how to practically apply this to your hotel's strategy.
Product

Creating a festive campaign to maximise hotel revenue

In this video, learn how you can create successful campaigns to make the most of the festive season.
Trends and Insights

Conversational copywriting: how hotels can use it to increase direct bookings

Conversational copywriting is communicating with your visitors authentically. Learn how to use this to appeal to your potential guests and increase your hotel's direct bookings.
Industry

How your hotel’s food and beverage strategy is your key to recovery

We take a look at how hoteliers can adjust their food and beverage strategies to focus on aiding recovery and setting up for long term success.
Industry

How to exclude your hotel IP address from your reporting

Having accurate reporting is crucial for hotels. To ensure internal website traffic isn't impacting reporting accuracy, learn how to exclude the hotel office IP address from your hotel’s Google Analytics.